Ex-Fave CEO Makes His Mark In Consumer Healthcare As Chief Consumer Officer Of CircleDNA
From nutrition to fitness and more, the company provides personalised recommendations to consumers based on their genetic information.
By Hafiz Zainuddin — 08 Jun 2023, 01:34 PM
Former Fave CEO and founder Joel Neoh is now taking on a new challenge as the chief consumer officer and managing director of consumer health business, CircleDNA
Neoh said he exited his previous role to contribute to Southeast Asia's technology ecosystem by helping other entrepreneurs.
Prenetics Global Limited, the parent healthcare company to CircleDNA, stated that they plan to introduce new personalised offerings to consumers with the platform, and Neoh will be helping out in that mission, as reported by yahoo! finance.
CircleDNA provides customers with personalised recommendations based on their genetic information. These recommendations are tailored to an individual's unique genetic makeup, and they cover a variety of areas, such as health, wellness, nutrition, and fitness.
Neoh also reported that he initially planned an extended vacation plan through mid-2024
"Yet life often surprises us. Casual chats with Danny, a close friend of over 10 years, took an unexpected turn," said Neoh, referring to Danny Yeung, the current CEO of Prenetics Global Limited.
According to Neoh, the talk led him to see the potential the company had to positively affect people's lives, which is why he made the decision to cut his vacation short.
